At a Glance
Swansway Garages is family owned and run car dealership group in the North West, Midlands and North Wales, UK.
Founded in 2003 by Michael Smyth, the company now has 1,300 employees, including Michael’s sons David, Peter and John.
The team operates 21 car dealerships, representing 14 different brands; Abarth, Alfa Romeo, Audi, Citroën, DS, Fiat, Honda, Jaguar, Jeep, Land Rover, Peugeot, SEAT, Volkswagen and Volkswagen Commercial Vehicles.
In addition, they run a state-of-the-art bodyshop in Crewe, Cheshire.
Colin Kirkham, Group IT Manager
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