The State of Brand Protection Report
Mimecast’s first annual State of Brand Protection Report revealed that brand impersonation attacks increased by 170% between February 2019 and February 2020. The primary targets? Everyone. Organizations of all shapes and sizes were targeted by cybercriminals seeking to exploit customer trust.
It takes years to build a brand. Use this report as a guide to preventing attackers from destroying yours in an instant. You’ll learn:
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A year like no other - record high of brand
impersonation attacks throughout 2020
The Increase in brand impersonations
Brand impersonations detected by Mimecast rose to 39.2 million in February 2021 from 14.5 million in February 2019, 2.7x higher.
The Increase in monthly clicks on dangerous links
Over the course of 2020, the monthly clicks on malicious URLs rose by 84.5%.
Companies making use of DMARC
26% use the DMARC email authentication protocol to stop bad actors from delivering harmful emails, and 59% are either planning to start or are in the process of rolling out a strategy