Alex Bender

by Alex Bender

Senior Vice President of Global Marketing

Posted Oct 10, 2017

Amanda Crew makes working with Hollywood A-listers awesome.

To help take our upcoming virtual event to new heights, Mimecast enlisted Amanda Crew from the hit HBO® show Silicon Valley to present typical archive fails that organizations deal with on a daily basis. The approach was to have Amanda take a group of business people through all too familiar dilemmas like not having that attachment for the big presentation that will make or break your career, the endless search for emails in the archive, and being completely perplexed by too many vendor solutions.

Working with Amanda Crew to convey the archive pitfalls was awesome. The Mimecast team could see firsthand how an A-list actress can take even the concept of an email archive and make it mainstream. Additionally, I was impressed by her interest in technology and the fact that she is a huge advocate of women in technology. During one of our conversations, she spoke of the responsibility she feels as an actor representing women in tech (her character is a  venture capitalist working in the tech industry) describing the panel discussion she was going to be on for Elevate Toronto.

In our Mimecast Cloud Archive launch videos, you will see for yourself why she will continue to rise in fandom, popularity and be an actor that you can highly respect in an industry that has produced its share of acting flops. I personally cannot wait to see her work in the next season of Silicon Valley and future movie projects as she will always bring her “A” game.

 

Amanda also had a great time during the shoot interacting with the other actors by adding levity to the set while staying focused on delivery AND making sure the key technical concepts were not missed. Whether they were chosen to play one of our archive fail mannequins or were acting the part of the business crew learning about the issues that impact organizations, all the actors were a joy to watch. I’d also like to thank our supporting actors; Dave Curtis, Aaron Andrade, Jerry Kissel (who also played the disgruntled CEO in our Jeremy Piven series), Joshua Telepman, Caroline Keeler, Eileen Little, Caroline Porteau, Lydia Barnett Mulligan, Michael Zuccola, Celeste Oliva and last but not least, Bill Mootos. I also want to extend my appreciation to the amazing people at the brand experience company, Cramer, who produced all the launch videos.

So if your archive solution situation lies somewhere between, “Hmmm, pretty sure I deleted that email, maybe IT can track down that document”” and “Sure I can find that for you, but I can’t get it from my phone, I’ll just need a few hours to get back to the office” or if you’re just an Amanda Crew fan, then mark your calendar for one of 3 sessions over Oct. 11th and 12th, 2017 to attend Mimecast’s State of the Industry Digital Event on cloud archiving.

Don’t miss out. Reserve your seat now to see Amanda Crew bring Mimecast into the Mainstream. 

 

 

Alex Bender

by Alex Bender

Senior Vice President of Global Marketing

Posted Oct 10, 2017

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