Why Security is a Vital Offering for the Channel
Email is in the frontline in the war on cybercrime. It is often the primary access point to the outside world and brimming with valuable data, so protecting it has never been more important.
Organizations have traditionally looked to the IT channel to support their email needs. The vast majority have been Microsoft partners selling and supporting on-premises Exchange. (Radicati data on Microsoft’s reach)
Today the cloud is heralding a new opportunity for all channel resellers to become the prime risk management partners for their customers.
This is why we’re particularly pleased to have won Security Vendor of the Year in the CRN Channel Awards 2015. Judges remarked on the powerful statistics and favourable personal testimonials from our partners.
Yet the channel market is set for more upheavals amid the race to the cloud.
Office 365 adoption is growing rapidly and we predict greater consolidation as Microsoft begins to squeeze the margins on each mailbox.
But the reality is that most organizations need a great deal of advice and support to adopt cloud services. Selling complementary cloud products, training or building additional managed services, particularly around security, are great ways to add value.
I’d also like to congratulate our partners who were also successful in the CRN awards:
MANAGED SERVICES PROVIDER OF THE YEAR
- Winner: SCC
CORPORATE VAR OF THE YEAR
- Judges’ Commended: Bytes
INDUSTRY ACHIEVEMENT AWARD
- Winner: Phil Doye, CEO, Kelway